Company News, Packaging News

Arcade Acquired By Investment Firm

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By: TOM BRANNA

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Arcade Marketing, headquartered in New York, NY, will become a unit of a newly-created specialty printing and marketing services enterprise co-owned by Kohlberg Kravis Roberts & Co. (KKR) and DLJ Merchant Banking Partners, an affiliate of Credit Suisse First Boston’s alternative capital division (DLJMBP). The new group will consist of three printing and marketing services companies: Arcade Marketing, Jostens Inc. and Von Hoffman Corp. “The combination of Arcade Marketing with Jostens and...

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